What for me is better business?
Better business is business that uses resources appreciatively at all levels and acts sustainably.
When do I feel most human?
Getting up 5 a.m. and watch the world waking up.
Michael Frick
Creative Director
Michael is an aesthetically driven creative consultant with two decades of experience within communication and branding, an entrepreneur and a family man. He is the creative partner accompanying brands on their journey, but equally important for him is to understand the people behind the brands. Only then can he be a source of inspiration at all levels, give the brands character and personality and help them shine. He is a perfect example for our vibe "Say 'yes and'".
What am I passionate about?
Aesthetics. It can be found everywhere: in motion sequences, visual design, a beam of light that falls into a room in a certain way, a formulation, a conversation, a sound. You just have to keep your eyes and ears open, be ready to break away from your viewing and experience habits and allow the unfamiliar.
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